Black Friday

So here we are, just ten days away from Black Friday. You know, that infamous day where all the stores open in the middle of the night so people can line up to get a jump start on their Christmas shopping. I, for one, have never understood the hub-bub about this. I went once, once!, at 5:00 a.m. and honestly did not think it was worth the lost beauty sleep. What do all you readers think? Worth it - or skip it? What are some of your adventures or victories you have scored by getting up in the middle of the night?