Republican Senate candidate Bob Schaffer has another mountain to climb.

This time, his campaign says, it’ll be one in Colorado.

Schaffer released his first campaign television ad this week, one touting his Colorado background, noting he has a daughter studying at the Air Force Academy and he proposed to his wife, Maureen, at the top of Pikes Peak.

All that was intended to be set against a stirring Colorado mountain backdrop.

“Oh, I don’t know,” said state Rep. Josh Penry, R-Grand Junction, Schaffer’s Mesa County campaign chairman, when asked about the mountain backdrop. “Spanish Peaks? Sopris? Mount Vesuvius?”

Mount McKinley in Denali National Park in Alaska, it turns out.

Schaffer’s media consultant assured him the backdrop was a Colorado scene, campaign manager Dick Wadhams said.

“And we took him at his word,” Wadhams said. “I’m not very damn happy right now.”

Schaffer’s campaign pulled the ad, remade it with Pikes Peak in the background and now is airing the corrected version in Colorado Springs and Grand Junction media markets.

Such mishaps tend to accumulate, said former 3rd Congressional District U.S. Rep. Scott McInnis, a Grand Junction Republican.

“They can afford this one, but one or two more and that’s all you can absorb,” he said.

McInnis added his response would be to put out a humorous, self-deprecating ad.

Penry said he’d rather see Schaffer go on offense against Rep. Mark Udall of Eldorado Springs, the Democrat candidate for the job.

“There’s major cannon fodder on that side,” Penry said.