KFC Double Down sandwich a tasty gamble

Kevin Holderness took a big bite of the new Double Down sandwich Friday at Kentucky Fried Chicken. Holderness said it tasted “really good.”

Nearly every order during the Friday lunch rush at Kentucky Fried Chicken on North Avenue included the new Double Down sandwich.

“I just wanted to try it because I heard it was good,” said customer Kevin Holderness. He opened his mouth wide, chewed and grinned while declaring, “Yeah, it’s really good.”

The sandwich, if it can be called that, is renowned for its lack of bun.

There are two deep-fried original recipe chicken breasts holding two pieces of bacon, a slice of Monterey Jack and Pepper Jack cheese, and the Colonel’s special sauce in between.

The national KFC ad campaign says the sandwich is so good, “There just wasn’t room for a bun.”

The sandwiches officially started selling Wednesday in conjunction with the national ad campaign, but they have been available to local customers since April 13.

They have become a huge hit, especially among teenaged boys, said General Manager Frank Rodiguez.

“We’ve sold about 200 everyday since Wednesday,” Rodiguez said, “and probably 85 a day before that.”

He thinks the Double Down is popular because it’s a hearty sandwich at a good price. “The sales just reaffirm that,” he added.

“It’s actually pretty good. I just like to try new things and I like it doesn’t have a bun,” said Tim Nguyen, 16.

His friend, Mark Lawson, 17, disagreed. “It’s overkill on fat and grease,” he said.

The sandwich has been criticized extensively on a national level for its fat and calorie content.

Surprisely, the original recipe sandwich has a moderate 540 calories, however, it has 32 grams of fat and 1,380 milligrams of sodium. The grilled version weighs in at 460 calories, but has a whopping 1,480 milligrams of sodium.

Plus, the meaty treat is pricey—more than $5 just for the sandwich alone.

None of that seems to bother local customers who want to try it though. “It just tastes good,” Rodiguez said.

Some noshers find the high fat, calories, and super-filling sandwich a challenge.

Rodiguez said he’s noticed that many of the younger male customers buy it for “bragging rights.”

The sandwich has been the talk of food blogs and national television commentators all week. It’s been called everything from the “vilest food product created by man” to “mysteriously tempting.”

No matter, it’s a gamble many local meat lovers are willing to take.










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