Sentinel committed to Fruita after closure of Times

The Fruita Times publishes its last issue today after serving the Fruita community for 120 years.

“A combination of market forces, technology and demographics have combined to create a perfect storm a small weekly paper like the Fruita Times can’t overcome,” publisher Doug Freed said. “It is with great sadness we stop publication. We have worked hard for almost two years to grow subscriptions and advertising revenue, but in the end it hasn’t been enough.”

Jay Seaton, executive vice president of Grand Junction Media Inc., noted the Fruita community will be able to turn to The Daily Sentinel for news and information about Fruita and the Lower Valley.

“We have seen this phenomenon throughout the country. Second and third newspapers in a single market just can’t make it,” Seaton said. “The Daily Sentinel remains committed to covering Fruita-area news in robust fashion. We will continue to produce special products and magazines that reflect the unique character of Fruita.”

All subscribers to The Fruita Times who also have subscriptions to the Sentinel will receive a credit to their Sentinel subscriptions equal to the remaining balance on their Times subscriptions.

Those who do not subscribe to the Sentinel will receive a refund for the balance remaining on their Times subscriptions.


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