Soup franchise opens new location

Joya, Terry, and Lacie Piland celebrate the grand opening of Zoup!‘s newest Grand Junction location on Thursday. The restaurant, located on North 7th St., marks the first Zoup! on the Western Slope.

Hot soup! Grand Junction has welcomed Zoup! Fresh Soup Co., a popular Midwest-based soup and sandwich restaurant, to the Western Slope. The franchise opened its latest location on the corner of North Avenue and Seventh Street on Thursday.

The newest location marks the first Zoup restaurant this side of the Continental Divide, after owners Joya and Terry Piland of Grand Junction realized the absence a soup franchise in town.

“We really wanted to get some good soup one day and it hit us, like, there’s no soup shops in town,” said Joya, “We started researching and found that Zoup was one of the best and we set the plan in motion to bring one here to Grand Junction.”

The restaurant serves hundreds of soups, featuring a rotation of 12 different varieties each day. Zoup offers something for everyone, including dairy free, low-fat, and vegetarian choices. Each bowl is also served with a piece of multigrain, sourdough or French bread. If soup doesn’t sound like it would hit the spot, Zoup offers made-to-order sandwiches and salads.

Members of the Grand Junction Area Chamber of Commerce and a handful of Grand Junction residents attended the grand opening Thursday evening. Zoup gave samples to those who attended the ribbon cutting.
“This was my first time at a Zoup, and it definitely won’t be my last,” said resident Tess Matsukawa. “I think this is great for Grand Junction. It’s a good place for people to go after work or to pick up food for their families. For me they have lots of vegetarian choices, and this is just great for everybody.”

Joya serves as the catering and marketing representative while her husband Terry runs the operation behind the scenes. Their daughter, Lacie, serves as general manager of the Grand Junction location.

Zoup had a fundraising event in early November for the Senior Daybreak daycare program, raising thousands of dollars for Mesa County’s seniors.

“The new Zoup offers so much for Grand Junction besides the great food, including a lot of jobs for college students,” said Joya Piland. “We just want everyone to enjoy what we offer. We want you to fall in love with every soup that you buy.”


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