Jen Pedersen

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QUICKREAD

Jen Pedersen
Broker
Heath & Company Realtors
Metro Brokers
970-201-4468
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Where did you grow up?
I grew up in southern Minnesota – New Ulm, and graduated from South Dakota State University in Brookings, S.D.  We’ve made Grand Junction home for 12 years.

Family: My husband, Jim, and I have four little girls!  Our twins are 5, we have a 3-year-old and a 5-month-old.

What do you enjoy most about living in the Grand Junction area?
Living close to the many outdoor activities the Western Slope offers is part of the reason we came to the area! We love the small-town aspects and unique qualities found in each of the Grand Valley communities. Our kids are in downhill skis as soon as they have the coordination; and we ski as often as possible in the winter. I love to golf when time allows, we hike often with our kids and I’m an official soccer mom with our three older girls, each enjoying the game. I even have the mini-van to go with the soccer mom title!

How long have you worked in real estate?
I’ve been a Realtor for eight years and prior to obtaining my real estate license I had related experience in new home construction and in the title insurance industry.

What would you consider your specialty?
My current main focus is new residential construction as I am listing and marketing a Redlands subdivision, Red Rocks Valley.  I have had the opportunity to work in the high-end market in the past couple of years and also find commercial real estate very interesting.  I work with many repeat customers and referrals —they are my specialty.

What is the most challenging/ gratifying aspect of what you do?
Each transaction is all about the customer — helping determine the clients’ needs and how to make their wants a reality is my goal.  The real estate market and the lending environment require knowledge and ability to navigate — finding solutions to challenges that come up can take some time and patience to work through.  The gratification comes when the transaction is complete and my client is pleased with the result — handing over the keys to a property is exciting.

Describe your most memorable real estate transaction.
Marketing Red Rocks Valley has been fantastic. Having the opportunity to work with customers, working with some customers through the entire home construction process, and having contact with them following their purchase is very enjoyable.

What is one tip you have for someone looking to buy a home today?
Work with a Realtor with whom you’re comfortable — someone who is willing to put in the time and effort needed to find the property that fits your needs who also has the know-how to tackle any challenges that arise or the resources and ability to find a solution.

What is one tip you have for someone looking to sell a home today?
The market is still recovering from the change in values our area experienced over the past few years. We sold our home this spring and it was a good reminder of the emotion my clients experience as they sell and purchase homes. However, staying focused on the goal and realizing home values are a reflection of the market and not necessarily a reflection of you is important.

What do you see in the future of real estate sales/prices?
There is a general upward trend in pricing, but at a steadier pace than we experienced prior to 2008. I think my colleagues would agree that the market is generally “busier.” Investing in Western Colorado real estate is, in my opinion, a good move.

Why should someone use you as a real estate agent?
Real estate in itself is tangible property — land, buildings, etc.  However, the transaction is about people and their lives — I want to take care of you.

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