Sporty Juke leads diverse lineup of Nissan vehicles
Nissan is introducing the Juke in 2011, a turbocharged, all-wheel drive, crossover sport utility vehicle that’s sure to get noticed, admired and taken for a spin.
“Nissan didn’t have a small SUV,” said Keven Christensen, sales manager at Fuoco Nissan. “This is for fun. It goes fast and it’s all-wheel drive. It’s going to have its own little niche.”
The Juke has a look that’s immediately recognizable. It’s squat and sturdy, like a rambunctious bulldog that’s ready to rumble. The turbocharged engine delivers a serious boost, with 188-horsepower. The vehicle offers three modes of operation; normal mode offers the best combination of performance and efficiency, Sport mode accentuates steering response, transmission gearing and throttle response and the Eco mode gives the best fuel efficiency.
Juke offers the Nissan Navigation System, a rear view monitor, the Nissan Intelligent Key, Bluetooth hands-free phone system and an available USB port for an iPod or MP3s. Starting at just $18,960; the Juke brings fun to the streets at an affordable price.
“We already have a list of six people who want one,” Christensen said, “without seeing it in person.”
Nissan will be introducing the NV lineup of commercial vehicles in 2011, with a 1500 Series, a 2500 HD Series and a 3500 HD series. The half-ton, three-quarter ton and one-ton models cater to a variety of commercial needs, from the florist who needs a light duty van for deliveries to the contractor who needs to cart tools and equipment across the county.
“There’s not a van like it on the market,” said Christensen. “Nissan’s been working on this for years.”
Some of the anticipated features for the van include an engine that’s been pushed out of the cab, a high roof that allows a man to stand upright anywhere in the back of the vehicle and cargo-maximizing flat-wall design for shelving.
“When we order one, we should be able to deliver faster,” Christensen said, adding that the dealership hasn’t begun taking orders yet. Nissan hopes to have models available for ordering in the first part of 2011 and hasn’t yet released pricing information for the vans.
Although it hasn’t been redesigned, Christensen said sales have been brisk for the Nissan Frontier, Nissan’s compact pick-up truck.
“People have been coming in to look out of curiosity,” he said. Once they see it, many lookers become buyers. “I think it’s coming into its own.”
Nissan is making no significant price increases in 2011 and has interest rates of 0 percent for up to 60 months, with customer cash incentives up to $5,000.
“We have seen an upward trend in 2010,” Christensen said. “Nissan has good lease terms, good rates. It allows someone to buy more car for less money.”
Be sure to keep your eye out for the 2012 Nissan Leaf, Nissan’s 100 percent electric, zero emission car, which already has more than 20,000 reservations, according to the Nissan website.